Brush it on.. slide it off! Blinc's Semi-Permanent Liquid Eyeliner forms a water-proof, opaque layer of color. Since Blinc's Liquid Eyeliner is not an oil-based paint like conventional eyeliners, it won't fade, smudge, run or flake, and comes off with the combination of water and pressure in one even layer, effortlessly sliding off your skin with no mess. Formula is Vegan & Cruelty Free.